Bray Leino
I’ve worked for the digital design agency Bray Leino (formely Bray Leino Yucca) in Bristol where I took on a range of projects from branding, web design, graphic assets and motion design. I also used my animation skills to create the company video to promote our services and the team.
The impactful video was used across pitches, event and the company website. I also worked on the company website banners, and headers for bespoke blogs which looked at creative solutions, recommendations, trends and industry news. Each website asset involved
creative freedom where I could dabble in photography, illustration and video. Working at Bray Leino Yucca I was able to design for a different range of clients and projects which made it very exciting, versatile and full of great challenges.
Client Projects
A run through of projects I worked on during my time at the digital agency which include insurance, automotive, hospitality and education industries.
1.
RAC
RAC are one of UK’s most progressive motoring organisation with more than
8 million members. They provide private and business motorists with breakdown cover, insurance and much more.
I worked on a number of email designs for RAC Business for a range of products such as Breakdown, Outward Travel, Renewals and their monthly newsletter
I created a range of designs for A/B testing to research which CTA had the greatest effect.
Our design team had the project of redesigning their business webpage -
where we worked closely to create wireframes and mock ups.
I also had the opportunity to work on social media campaigns for Facebook,
Twitter & LinkedIn and Direct Mail projects for the automotive company.
RAC Business request form design
Telematics product experience mail mock
2.
TRAVELERS
Working closely with my Creative Director, we created a animated video for the American Insurance/Law company Travelers.
They wanted to incorporate their branded red line as part of the video to highlight words and key points. We used this idea to have a continuous animated line running through imagery and situations to reflect the voiceover. We worked together to compose and manipulate photography and create certain scenes in Photoshop, designing vector assets in Illustrator and
animating it all together in After Effects.
4.
Bath Spa University
Working with the lead Art Director I created a social campaign for Bath Spa University, highlighting the life, experience and excitement of the college and it's students. The imagery were given by students which showcased a virtual diary of their memories studying at the school
This created a knock off project where we wanted to highlight our work with Bath Spa as a case study video to be put on the Bray Leino Website. Working with the creative team, we used a mixture of video, animation, photography and stop motion to put something exciting together.
3.
Sun Life
We worked with the insurance company Sunlife on their branded digital campaigns and ads. I worked with the design team to draw up scamps and a storyboard for a potential advertisement. Ideas were firstly sketched out then drawn up into Photoshop where I added washes of colour to highlight areas.
